
5 Trend Shifts Transforming New Housing Development Brands – The Why & How
Today, new home development branding professionals are playing a very different ballgame than they were just a few short years ago. Since 2017, dramatic housing

How to Discern Between an Attractive Logo and Effective Branding for Your Real Estate Project
A new real estate development brand comprises a wide range of creative elements. From content tone of voice to visuals like color palettes, patterns, shapes,

3 Tips to Get Your Customers to Share and Forward Your Marketing Emails
Pat yourself on the back if you represent a home building business that works hard to have email campaign content be entertaining and engaging to
Dan Kitsmiller Receives Prestigious Building Industry Award
R.I.S.E. Excellence Award Winner We’re so proud of Dan for this well deserved award from the San Diego Building Industry Association. When California became the first

Logo Design with Versatility in Mind
It’s never enough for a logo to be just aesthetically pleasing. It must also answer to the practical concerns of a fast-paced, visually driven online

Selling in a Time of Social Distancing
Design, Branding, and Marketing for a New Home Community The last few months have presented unique challenges to the homebuilding industry, as we work to